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happy120th birthday raymond loewy

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frederick
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happy120th birthday raymond loewy

Postby frederick » Tue Nov 05, 2013 11:00 pm

i understand he had a large influence on farmall's culti-vision/letter series streamline look:
http://en.wikipedia.org/wiki/Raymond_Loewy#1930s
http://en.wikipedia.org/wiki/Farmall_tr ... ears_of_IH

curious if he also had a hand in the offset design concept...anybody know?
I've fixed electrical problems with a hammer

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goldencub
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Re: happy120th birthday raymond loewy

Postby goldencub » Wed Nov 06, 2013 9:35 am

Fred - I think the answer to the offset design is yes. Pull up your second web address (wiki/farmall) and read the first paragraph. Al D
Maud - 1947 Cub #4364
Everything's better with Golden Retrievers, an old Ford V8 and a Cub!

RustyKnuckles
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Re: happy120th birthday raymond loewy

Postby RustyKnuckles » Wed Nov 06, 2013 7:41 pm

Yup, he's what Farmalls and Studebakers had in common ......
Jay Smith

1953 Cub, acquired fall 2013. Runs much better thanks to tuneup by Art Chester!
Next, replacement of old parts (radiator, seals, etc.) + painting.

Plus 3 JD garden tractors (425,318,140)
& two Buick Roadmaster station wagons

Jim Becker
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Re: happy120th birthday raymond loewy

Postby Jim Becker » Wed Nov 06, 2013 8:51 pm

I don't have the proper reference material available right now. But as I recall, IH engineers had done considerable work on the offset design before Lowey was brought in to work on the appearance.

Lowey was also responsible for the man-on-a-tractor logo.

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frederick
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Re: happy120th birthday raymond loewy

Postby frederick » Wed Nov 06, 2013 10:21 pm

goldencub wrote:Fred - I think the answer to the offset design is yes. Pull up your second web address (wiki/farmall) and read the first paragraph. Al D


yes, thanks...i read that: "IH commissioned an industrial designer, Raymond Loewy, to give the new Farmall general-purpose tractors a sleek new streamlined look"

but a "streamlined look" is generally in the sheet metal...like his studebaker makeovers, shroud covers for the locomotives, etc.
i can see his touch in my cub's hood and fender shapes, and i would _like_ to imagine he is responsible for the offset concept.

just wondering if there was anecdotal evidence that anybody here had come across that proves it.
I've fixed electrical problems with a hammer

Jim Becker
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Re: happy120th birthday raymond loewy

Postby Jim Becker » Wed Nov 06, 2013 11:01 pm

Would it help if I typed louder?

Scrivet
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Re: happy120th birthday raymond loewy

Postby Scrivet » Wed Nov 06, 2013 11:06 pm

I would tend to think that he just designed the appearance of things, which is I'm sure an oversimplification. The cult-o-vision was for pure function on one row tractors. Which if it was design or appearance IH would of carried the offset on up to the C the H and the M so the whole line of tractors would be similar.

That and Jim says it ain't so, which is definitive enough for me.

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frederick
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Joined: Wed Aug 11, 2010 12:19 am
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Re: happy120th birthday raymond loewy

Postby frederick » Thu Nov 07, 2013 12:14 am

Jim Becker wrote:Would it help if I typed louder?


missed your response, thanks
I've fixed electrical problems with a hammer


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